From: FitX
Date: December 13, 2019
Subject: Welcome to FitX: Inaugural FitX Newsletter!



­ƒæï Welcome to FitX!

Thank you for joining FitX: Health and Wellness Professional and Innovation Club! We’re excited to get this organization kicked off and strengthen the presence of the growing ($4T!) health and wellness industry at Ross. 
 
FitX is a professional and innovation club focused on companies in the mental or physical fitness space that are changing how consumers access and/or track their health or wellness. 
Our mission is to:
  • Foster community amongst Ross business students looking to pursue diverse functional roles within the growing and tech-enabled Health & Wellness industry;
  • Facilitate conversations and learning experiences around the future of the Health & Wellness industry given tech innovations and consumer trends. 
We will be sending monthly (and maybe even more frequent!) newsletters to keep you updated on FitX initiatives and industry updates. If there is specific content you would like to see – let us know.

ÔÅ® Industry Updates

From personalized vitamins to connected fitness devices to CBD oils, wellness is now a multi-market, mega opportunity estimated to be worth over $4T. Interested to learn more about the trends redefining wellness in 2019? Check out the attached industry report. 

What else is out there for in-home or on-demand fitness besides Peloton? Silofit in Montreal is a network of private, on-demand fitness spaces through an app offering that allows users to reserve gym studios, and they just raised 1M in their seed round. Tonal, founded in 2015, has raised over 90M in funding and aims to be an entire gym with an AI-powered personal trainer via a wall-mounted strength training system. Hydrow, founded in 2017 with 32M raised in funding is a live, on-river experience led by professional rowers (including some on the US national team!). Whatever you are into, it seems the future involves more working out together, but alone. 

Are you traveling through the BWI airport at all over winter break? The startup ROAM Fitness is on a mission to put gyms in airports across the US and abroad. We love the idea of getting a workout in during long-international layovers, but are curious about customers (beyond flight attendants, pilots) who are interested in getting a workout in at the airport on the way home for the holidays or during shorter domestic trips. If you check it out, let us know your thoughts!

Lebron James partners with Calm to improve your Mental Fitness. The King is joining the charge toward mental health awareness and innovation through partnering with meditation and sleep app Calm to show people that mental fitness is just as important as physical fitness. Lebron and Calm are launching the "Train Your Mind" series which 10-minute segments focusing on mental health including management emotions, sleep, and maintaining balance. Check out the full story HERE!

­ƒÿ£ FitX Fun

Unless you live under a rock, by now you’ve seen the controversial Peloton Christmas ad. If you have a 1 minute and would like a good laugh, check out our favorite parody version.
 

­ƒæè Meet the FitX Founders & Join our Board!

The FitX Board is excited to bring our individual passions for health & wellness space to the Ross community. To learn more about our amazing founders, see attached bios.

Sonja Manning, MBA '21: Co-president and VP of Campus Engagement
Elise Gordon, MBA '21: Co-president and VP of Corporate & Alumni Relations
Alex Bozzo, MBA '21: VP of Finance
Meredith Chapekis, MBA '21: VP of Marketing & Communications
Rachel Becker & Manasa Adeni, MBA '20: MBA 2 Advisors

We are looking for a few people passionate about this industry to join our Inaugural FitX Board. Think you might be interested? Send Sonja Manning & Elise Gordon an email with why you’re interested and what unique ideas you have for the club.
 

­ƒæ»‍ÔÖÇ´©ÅTell Your Friends

Do you have friends who would like to join? Send them the link below to sign up through Campus Groups...it's free!
https://ross.campusgroups.com/FitX/Club_signup








 

 

 

­ƒôåUpcoming Events

Kickoff event with Eric Mandell, VP of Marketing at MIRROR – January 2020
The final date to be announced soon, trust us you won’t want to miss this!

 

Q&A with Ann Arbor Orange Theory Owner & ReachBodyWork Founder & Entrepreneur. This will be followed by a FREE Orange Theory class co-sponsored with BizFit – January 24, 2020 
The sign-up link will go live on CampusGroups next week!

 

Trek to New York City – February 13-14, 2020
Look out for an interest form, info session, and company list in early January.

 


­ƒÆ╗Job Postings

Internship:
Nike: Strategic Planning
Fitnescity: Growth Marketing

Full-time:
Fitbod: Growth Marketing Analyst
Peloton: Product Manager, Digital Apps

If you are recruiting off campus (like many of us in FitX are), feel free to reach out and we can swap strategies!


Attachments:
  • Meet_the_FitX_Founders
  • CBInsights_WellnessTrends2019_