Our Mission

OUR MISSION & VISION

Our MISSION is to expose students to the wide-variety of industries and opportunities in marketing, create a seamless education process to prepare for marketing recruiting, and deliver relevant knowledge and skill-building opportunities necessary for a successful marketing career. We will do this in a way that strives to minimize the job-related stress from MBA matriculation to graduation.

Our VISION is for prospective students, current students, alumni, and recruiters to view Ross as the elite business school program for marketing. In 2023-2024, we will strive towards this vision by continuing our focus on building bridges with organizations that will strengthen both the Michigan Marketing Club and the greater Ross community. These include:

• Major marketing companies across industries

• Other Ross clubs

• Ross Career Development Office and Program Office

• Faculty within Marketing and other relevant areas

• Admissions

• Michigan alumni